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BrandProtect

Organization
Type Commercial
Focus Internet
Region NA
Country
  • Canada
City 5090 Explorer Drive
Suite 203 Mississauga,
Founded 2001
Founders Colin Silver, Leslie Goldsmith
Websites

BrandProtect formerly known as Brandimensions is a research company specializing in Internet reputation management, brand protection and brand monitoring.

Company Background[edit | edit source]

Colin Silver & Leslie Goldsmith co-founded the company in Mississauga, Canada in 2001. The company provides secure online portals to its clients using proprietary technology, and is regularly searching for internet threats in social media including identity theft and intellectual property abuse. It also provides its clients with cost effective tools to easily automate responses and manage Internet threats.[1]

Affiliations[edit | edit source]

Brand Protect is a member of Forum for Incident Response and Security Teams, and they have collaborated with Visa, the U.S. Air Force, IBM, Microsoft and Deutsche Bank to develop internet protection, policies and procedures. The company's partnership with these organizations also help the company to quickly and effectively manage and mitigate Internet threats such as phishing, pharming, vishing, smshing, malware,internet property right abuses etc. [2]

Partnership with Brandverity[edit | edit source]

In January, 2011, the company inked partnership with Brandverity.[3] to be able to find internet abusers who are using different techniques to avoid detection. Brandverity is an expert in providing technology solutions against trademark abuse and advertising frauds.

Services[edit | edit source]

The company offers the following specialized services to its costumers:[4]

  1. Social Media Analysis and Research Tool (SMART)- It is an accurate, comprehensive search and monitoring tool with emergency response hotline to continuously improve a client's specific database 24/7. It is integrated with other Brand protect services to monitor all types of internet abuse.
  2. Brand Abuse- BrandProtect helps its customers detect unauthorized sales using a search strategy to identify weblinks, URLs and page contents that have potential threats to a company's intellectual property and trademark.
  3. Identity Theft- The company offers analysis, detection and mitigation of phishing, vishing, SMshing, malware, abuse box forwarding, etc.

References[edit | edit source]

... more about "BrandProtect"
Date foundedStores the date that an object was founded, normalized to the "Month DD, YYYY" format.
2001 +
Has ICANN regionAssociates an object with an ICANN-determined Geographic Region.
Has cityStores the city associated with an object. This value does not get normalized.
5090 Explorer Drive
Suite 203 Mississauga,
+
Has countryAssociates a page with a country. Territory names are extracted from ISO 3166, "Country Codes".
Has entity typeSpecifies the primary classification or fundamental type of the page's subject (e.g., Event, Organization, Person).
Organization +
Has focusAssociates an object with a focus theme. Not normalized.
Internet +
Has organization typeAssociates an organization with its organizational or legal type (e.g., Non-profit, Government agency, Commercial).