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Allegravita

Organization
Type Commercial
Focus Strategic Communications
Region NA
Country
  • United States of America
City New York City
Founded 2013
Founders Simon Cousins, Catherine Davis
Websites

Overview[edit | edit source]

Allegravita is a multi-disciplinary strategic communications firm led by 27-year tech sector and corporate communications veteran Simon Cousins, and is headquartered in New York City’s Madison Avenue, with offices in Beijing and Hong Kong. Allegravita provides expert support for businesses and brands seeking access to China and Chinese-speaking markets.The core disciplines of Allegravita’s multi-disciplinary strategic communications approach includes public relations, media relations and training, digital marketing and communications, marketing and communications collateral, corporate identity and branding, advertising, event planning and management, graphic design, and market intelligence and consulting.

History[edit | edit source]

Allegravita was launched in New York City in 2013 following the dissolution of Cousins’ previous firm, Illuminant Partners, which was headquartered in Beijing for 10 years. Under Cousins’ leadership, Illuminant Partners supported more than 150 clients from a multitude of sectors from the tech sector, engineering and architecture, the wine industry, the sports marketing sector, business and finance.

About[edit | edit source]

Allegravita has had a diverse range of clients, with a special expertise in the domain name industry. The Chinese domain industry is foreign territory to many western brands. Allegravita provides its deep insight into Chinese culture, consumers, influencers and lifestyles in Chinese demographics around the world. Allegravita has supported a number of companies in the domain name sector. Allegravita also provides pro-bono Chinese language translation support for ICANNwiki, and is a full financial member of the Domain Name Association.

North America, according to the ICANN Geographic Regions (ICANN Geographic Regions).

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Date foundedStores the date that an object was founded, normalized to the "Month DD, YYYY" format.
2013 +
Has ICANN regionAssociates an object with an ICANN-determined Geographic Region.
NA +
Has cityStores the city associated with an object. This value does not get normalized.
New York City +
Has countryAssociates a page with a country. Territory names are extracted from ISO 3166, "Country Codes".
United States of America +
Has entity typeSpecifies the primary classification or fundamental type of the page's subject (e.g., Event, Organization, Person).
Organization +
Has focusAssociates an object with a focus theme. Not normalized.
Strategic Communications +
Has organization typeAssociates an organization with its organizational or legal type (e.g., Non-profit, Government agency, Commercial).
Commercial +